61% of residents aren’t familiar with their local CCA
As you expand your programs and visibility, growth often brings a familiar tension. More programs. More partners. More communities to serve. And with that growth comes a practical question many CCA teams quietly wrestle with: Can we keep doing this well as we scale?...
How are you activating municipal participation in electrification programs?
Utilities across the country are investing in transportation electrification programs to support EV adoption, expand charging infrastructure, and increase participation across their service territories. But one audience continues to play a critical role in long-term...
Awareness isn’t the same as participation
For many Community Choice Aggregators (CCAs), building awareness is a major milestone. But awareness alone doesn’t guarantee participation. The question many CCA teams eventually face is simple: once customers know you exist, what actually motivates them to take...
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