China’s recent rise to the top of the global auto export market is nothing short of extraordinary. Just 20 years ago, car ownership in China was rare, and its automaking capacity was limited. Today, China outproduces and exports more cars than any other country—a...
4 ways community choice aggregators can combat clean-energy misinformation
Feb 5, 2025 | CCA Landing Page, Communications Strategy
Now that social media companies are dismantling fact-checking, the role that valued local voices play in supporting high-quality information is becoming even more critical. Community choice aggregators (CCAs) are well-poised to use strategic communications to combat...
When it comes to clean energy, here’s how to talk to Americans about what really matters
Jan 29, 2025 | Communications Strategy, Sustainability News
The world is rapidly embracing new ways to generate and use energy—and the countries that transition fastest to these new energy technologies are almost certain to dominate the global economy in the future. According to research firm Prismatics, the global market for...
Recharge America sparks clean energy discussions in Massachusetts and Minnesota
Nov 8, 2024 | Communications Strategy, Sustainability News
The fall 2024 Recharge Minnesota Symposium and Recharge Massachusetts Recognition Symposium were a success! These two packed daylong events brought together industry and community leaders to drive growth and innovation in electrification and clean energy. Hosted by...
To Bring Workers into the Clean Energy Economy, We Need Electrification Job Fairs
Oct 22, 2024 | Communications Strategy
This September, REACH Strategies organized a first-of-its-kind Electrification Job Fair in Northern California to help build one of the fastest-growing workforce sectors in America: the clean energy industry. Last year, the U.S. added 142,000 jobs in the fields of...
REACH’s electrification event calendar for 2024 is packed
Aug 12, 2024 | Communications Strategy
This fall, we’re organizing dozens of EV test drives, career fairs, and symposia By the beginning of 2020, REACH’s calendar of upcoming events was full. Our team was preparing to travel to every time zone in America in order to talk EVs with people in some of the most...
Lesson from Missouri: EV buyers want choices, not lectures
Aug 8, 2024 | Communications Strategy, EV News
REACH and our client, Ameren, set up an EV demo booth at the St. Louis Auto Show. Electrical vehicle (EV) sales are up — and it looks like buyers love having more EVs to choose from. According to Inside EVs, April 2024 sales data show that EV sales have now outpaced...
Embracing Sustainability in the Summer: Electrification and Eco-Friendly Tips
Jul 25, 2024 | Communications Strategy
Summer’s here! The days are longer, the sun shines brighter, and you probably spend way more time outside. While we revel in the season's warmth and beauty, it's also the perfect time to embrace sustainable practices that benefit our planet. At REACH Strategies, we...
World Environment Day
Jun 3, 2024 | Communications Strategy
Every year on June 5, people recognize World Environment Day. The theme for World Environment Day this year is “Our Land, Our Future. We are #GenerationRestoration”. This theme focuses on land restoration, desertification and drought resilience. Roughly 40% of the...
Celebrating Pride Month: Driving Forward with Transportation Electrification
May 28, 2024 | Communications Strategy
To kick off Pride Month, we’re excited to shine a spotlight on the intersection of LGBTQIA+ advocacy and the movement toward electrified transportation. The drive towards sustainable transportation is a journey that benefits from the passion, innovation, and...