How are you activating municipal participation in electrification programs?
Utilities across the country are investing in transportation electrification programs to support EV adoption, expand charging infrastructure, and increase participation across their service territories. But one audience continues to play a critical role in long-term...
Awareness isn’t the same as participation
For many Community Choice Aggregators (CCAs), building awareness is a major milestone. But awareness alone doesn’t guarantee participation. The question many CCA teams eventually face is simple: once customers know you exist, what actually motivates them to take...
Don’t let your electrification programs stall
Electrification programs are expanding across the country, offering a wide range of incentives, tools, and resources to support communities in adopting electric transportation. Yet even the most well-designed programs can face a common challenge: participation doesn’t...
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