OUR VOICE
Over the years, we’ve conducted deep dives into the issues surrounding electrification and clean energy in communities across the country. Our approach to strategic communications is guided by the insights we’ve gained through thousands of conversations with utilities, governments, nonprofits, private companies — and consumers.
The Awful Year
A new chapter is opening for our country and the world. As of May 2021, requests started coming in for the REACH team to return to field work. Our project partners across the country are starting to make plans to conduct in person events and activities that had been...
What is the Future of Virtual Events?
The pandemic of 2020 ushered in a new era for events. With in-person gatherings canceled, people turned to the comfort of their computers to connect with one another. We sought to replicate live entertainment by streaming concerts and watching Zoom plays. Colleagues...
A Few of Our Favorite Things – Movies
It may come as a bit of a surprise, but at REACH, we have a ton of passions outside the realm of EVs and communications - including movies! To celebrate the Oscars last month, we came together to share our love of film and talk about all the movies and actors we...
“We Are Entering a Green Revolution” – Dr. Shelley Francis Envisions a More Equitable Green Future
Dr. Shelley Francis is an esteemed leader in the E-Mobility field. As the Co-Founder of EVHybridNoire, she engages a wide array of communities and paves the way for a healthier, safer, and more affordable EV future. We were lucky enough to interview Dr. Francis and...
Reach Strategies Spotlight: Recharge America
Recharge America is a nonprofit partner of REACH Strategies doing path breaking work to document the economic benefit for communities from adopting electric vehicles. The organization has shown that, on average, every EV in a community delivers over $1,000 per year in...
What Does Sustainability Mean to REACH? Part Two: Looking to the Future
What Does Sustainability Mean to REACH? Part Two: Looking to the Future In this second part to our discussion on sustainability, the REACH team explores the future of sustainability, in terms of policy, hope, and where their own focus lies. Happy Earth Month!...
What Does Sustainability Mean to REACH? Part One: Living Sustainably
In REACH’s work, it’s clear how much we care about the environment - but we also live pretty environmentally conscious lives outside of work! To celebrate Earth Month, we all sat down virtually together to discuss our successes and obstacles in incorporating...
From Solar Energy to Clean Transportation: Anjali Bains on EVs
We were delighted to have the opportunity to hear from Anjali Bains, the Senior Clean Transportation Manager at Fresh Energy. How did you get started in the EV field? I actually started off my career in solar! But after seeing the industry expand and stabilize, I...
“EVs are on the Cusp of Exploding” – Amanda Scarborough on Having her Finger on the Pulse
When Amanda Scarborough, Senior Program Strategist at REACH Strategies, was able to get her race shop-owning dad to drive her Tesla, it felt like all her worlds were combining. For this passionate advocate for sustainability, cars, and communications, seeing a big...
“Women are Going to Rule the World – and We’ll Do It with EVs!” Leynah McGarghan on the Future of Green Transportation
Leynah McGarghan, Experiential Strategist at REACH Strategies, did not expect to land in the world of electric transportation. “I was a history major! I wanted to work in museum curation,” she laughs. Having been raised in a community where sustainability and...
Other News from the REACH Team