OUR VOICE
Over the years, we’ve conducted deep dives into the issues surrounding electrification and clean energy in communities across the country. Our approach to strategic communications is guided by the insights we’ve gained through thousands of conversations with utilities, governments, nonprofits, private companies — and consumers.
The latest IPCC climate report — cause for despair or hope?
The United Nations has made it clear. Climate change is no longer something we can question or write off as only affecting areas and people far away. Impacts are happening right now, and to us. Specific effects are now traceable to specific locations. When it comes to...
All About EVs
At REACH, we are huge fans of electric vehicles. We have had the pleasure of producing many events, virtual and in-person, to spread the EV love. During these events, we get a lot of questions about technology, environmental consciousness, and cost (among others) -...
Biden’s Big EV Announcement
On August 5th, 2021 the Biden Administration made an announcement that even a year ago would have been unthinkable. The President aims to have 50% of new car sales in the US come from clean vehicles (EVs, plug-in hybrids, and fuel cells) by 2030. US auto manufacturers...
REACH and the Post-Vaccine World
These last few months have certainly been rocky; spiking cases haven’t given us much hope for the future, but after vaccinations gained traction and guidelines loosened, we’re feeling hopeful that we can see a distant end to this nightmare. However, we are still...
Sustainability Strategy: Aligning Stakeholders, Employees and Purpose
Corporate social responsibility has come a long way, and in this new era of social awareness, a strong sustainability strategy can benefit everybody. When a company takes an issue like sustainability seriously it can improve employee morale while demonstrating forward...
A Few of Our Favorite Things – Books and Podcasts
What is your favorite book and why is it your favorite? Tina Malott: The Lion the Witch and the Wardrobe, by C.S. Lewis. I love the fantasy of it - great for the imagination. I read it when I was very young before there were movies made about it. I imagined Narnia so...
A Few of Our Favorite Things – Music
What is your favorite song and why is it your favorite? Tina Malott: “Angel from Montgomery” - Not sure why, but it was the first song I learned to play on the guitar. Maggie Brown: “So Far Away” by Carole King. It’s been my favorite song since I was 13 and it has...
The Awful Year
A new chapter is opening for our country and the world. As of May 2021, requests started coming in for the REACH team to return to field work. Our project partners across the country are starting to make plans to conduct in person events and activities that had been...
What is the Future of Virtual Events?
The pandemic of 2020 ushered in a new era for events. With in-person gatherings canceled, people turned to the comfort of their computers to connect with one another. We sought to replicate live entertainment by streaming concerts and watching Zoom plays. Colleagues...
A Few of Our Favorite Things – Movies
It may come as a bit of a surprise, but at REACH, we have a ton of passions outside the realm of EVs and communications - including movies! To celebrate the Oscars last month, we came together to share our love of film and talk about all the movies and actors we...
Other News from the REACH Team