OUR VOICE
Over the years, we’ve conducted deep dives into the issues surrounding electrification and clean energy in communities across the country. Our approach to strategic communications is guided by the insights we’ve gained through thousands of conversations with utilities, governments, nonprofits, private companies — and consumers.
Sustainability Strategy: Aligning Stakeholders, Employees and Purpose
Corporate social responsibility has come a long way, and in this new era of social awareness, a strong sustainability strategy can benefit everybody. When a company takes an issue like sustainability seriously it can improve employee morale while demonstrating forward...
A Few of Our Favorite Things – Books and Podcasts
What is your favorite book and why is it your favorite? Tina Malott: The Lion the Witch and the Wardrobe, by C.S. Lewis. I love the fantasy of it - great for the imagination. I read it when I was very young before there were movies made about it. I imagined Narnia so...
A Few of Our Favorite Things – Music
What is your favorite song and why is it your favorite? Tina Malott: “Angel from Montgomery” - Not sure why, but it was the first song I learned to play on the guitar. Maggie Brown: “So Far Away” by Carole King. It’s been my favorite song since I was 13 and it has...
The Awful Year
A new chapter is opening for our country and the world. As of May 2021, requests started coming in for the REACH team to return to field work. Our project partners across the country are starting to make plans to conduct in person events and activities that had been...
What is the Future of Virtual Events?
The pandemic of 2020 ushered in a new era for events. With in-person gatherings canceled, people turned to the comfort of their computers to connect with one another. We sought to replicate live entertainment by streaming concerts and watching Zoom plays. Colleagues...
A Few of Our Favorite Things – Movies
It may come as a bit of a surprise, but at REACH, we have a ton of passions outside the realm of EVs and communications - including movies! To celebrate the Oscars last month, we came together to share our love of film and talk about all the movies and actors we...
“We Are Entering a Green Revolution” – Dr. Shelley Francis Envisions a More Equitable Green Future
Dr. Shelley Francis is an esteemed leader in the E-Mobility field. As the Co-Founder of EVHybridNoire, she engages a wide array of communities and paves the way for a healthier, safer, and more affordable EV future. We were lucky enough to interview Dr. Francis and...
Reach Strategies Spotlight: Recharge America
Recharge America is a nonprofit partner of REACH Strategies doing path breaking work to document the economic benefit for communities from adopting electric vehicles. The organization has shown that, on average, every EV in a community delivers over $1,000 per year in...
What Does Sustainability Mean to REACH? Part Two: Looking to the Future
What Does Sustainability Mean to REACH? Part Two: Looking to the Future In this second part to our discussion on sustainability, the REACH team explores the future of sustainability, in terms of policy, hope, and where their own focus lies. Happy Earth Month!...
What Does Sustainability Mean to REACH? Part One: Living Sustainably
In REACH’s work, it’s clear how much we care about the environment - but we also live pretty environmentally conscious lives outside of work! To celebrate Earth Month, we all sat down virtually together to discuss our successes and obstacles in incorporating...
Other News from the REACH Team